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ESB SkiBiz premiere in Serfaus-Fiss-Ladis: When business meets winter 🎿🤝

Jun 23
2 min read

From March 13th to 16th, 2025, the ESB SkiBiz took place for the first time in Serfaus-Fiss-Ladis – a new business event at over 1,400 meters altitude that combines networking, winter sports, and forward-looking ideas. The successful premiere demonstrated that business ideas thrive particularly well in physical activity and exchange among like-minded individuals.


Four days of inspiration in the Alps

The new winter format is based on the proven concept of the ESB Entrepreneur Forum in Mallorca : high-quality input, relaxed networking, and shared activities – only this time in the snow instead of on the beach. With the Hotel Marent as its home base, Serfaus-Fiss-Ladis provided the perfect setting for inspiring conversations, summit experiences, and new perspectives.


In-depth content: Leadership, Transformation & Sports Mentality

The program was as diverse as the participants: Keynotes, workshops and talks covered topics such as leadership, mental strength, change processes and future trends in tourism.

  • Christiane Mitterwallner , sports psychologist and management coach, spoke about success factors from top-level sports for business.

  • Philipp Radel , founder of Break Point and former co-CEO of WWP, demonstrated in the workshop how to initiate change through breathwork and mindset shift.

  • Arianna Tricomi , three-time Freeride World Champion, gave exciting insights into her decisions, how she deals with risk – and why gut feeling is sometimes more important than planning.

  • In the opening round, Dr. Josef Schirgi (TVB Serfaus-Fiss-Ladis) and Andreas Steibl (hotelier) discussed, among other things, the future of winter sports tourism – with a view to climate change, guest needs and brand building in the alpine region.



Movement meets business

A key component of ESB SkiBiz: networking while being active .

Whether on the ski slopes, at the cozy evening in the Weiberkessel mountain hut , at the kitchen party in Hotel Marent , or at shared dinners – the exchange was intense, open, and characterized by mutual respect. Ski guiding was provided by Martin Dolezal, Johann Reisenberger, and Lukas Joichl from the Snowsports Academy , who led the participants safely and expertly through the ski area.

The Snowsports Academy guided the group safely through the ski area, even in snowfall and fog.
Die Snowsports Academy fĂĽhrte die Gruppe auch bei Schneefall und Nebel sicher durchs Skigebiet.

A strong debut – to be continued

The first ESB SkiBiz was more than just a networking weekend – it was the start of a new event format that combines movement, exchange and inspiration in a very special way.


Photos: ©Timo Knop

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